Bloomberg Challenge
concept | design
Johns Hopkins University student aid fundraising catalog. Mayor of New York City, Michael Bloomberg, has been a long standing member of JHU's Board of Trustees. Looking to help the University raise funds he issued a donation challenge, he would match all pledges the University received. Featuring stories of donors who set up scholarships, and the recipents they have aided, the Catalog mailed out to all University alum and benefactors.
